Digital Marketing Executive

Digital Marketing Executive 

Cheltenham – Easy access from M5

£25,000 – £30,000 DoE

We’re working alongside one of our key clients to recruit a Digital Marketing Executive who will be a key member of the Marketing team. The successful Digital Marketing Executive will support the Website & Optimisation Manager & wider E-Commerce team to continuously improve brand and customer experience through digital best practice.

As a Digital Marketing Executive, you will have strong collaborative working relationships with the wider marketing team, to ensure messaging and campaigns are aligned and are optimised for improved online conversion.


  • Design, manage, implement, and optimise the website and online journey
  • Be responsible for important analysis across full digital user journeys
  • Create intelligent customer-focused observations and hypotheses for test, showing insight and forecast to improve online quotes and conversion
  • Plan, forecast and deliver CRO tests and implement across B2B and B2C products
  • Work confidently with internal stakeholders & agencies to understand the business objectives and performance around optimisation and digital performance
  • Consider how to implement change for conversion across e-commerce channels & company website, ensuring delivery of an ROI-focussed approach to all activity

Skills/ Experience:

  • An interest in marketing with previous experience in the industry
  • Strong communication and analytical skills
  • Display accuracy and attention to detail
  • Relevant experience working with digital platforms including but not limited to; VWO, Google Analytics, Session Cam, Google Search Console, Brightedge
  • Interest and strong knowledge of website optimisation and development
  • Excellent knowledge of A/B test and MVT platforms
  • Planning, analytical and prioritisation skills


  • Highly social team culture
  • Competitive pension scheme
  • Life Assurance
  • Buy/sell holiday days
  • various lunch and cafe options
  • Sport facilities

If you require any further information please contact Sue Waters on 01452 429905

GB Marketing is your specialist in Marketing and Agency recruitment. We hire across a vast range of roles including PR, Ecommerce, Advertising, Digital Marketing, Creative Marketing and communications.

Based off the M5 between Cheltenham and Gloucester, we manage marketing jobs in Gloucestershire and the Southwest including Bristol, Swindon, Oxford, Reading, Birmingham and South Wales.

Specialists in permanent recruitment, we also provide temporary, interim and fixed term solutions. We are committed to working to the highest possible standards for our candidates and clients.


  • Job Category Marketing
  • Job Location Cheltenham
  • Job Salary £25,000 - £30,000
  • Job Salary Benefits
  • Job hours Full-Time
  • Job Type Permanent
  • Job Ref 603174